Ullas Srivastava

Ullas Srivastava

MS in Management of Technology

New York University

When I think about my childhood, two things stand out; first, facing problems due to moving countries on multiple occasions and second, computers making life easy and fun for me and my family during and after the relocations.

I became interested in the computers when I was in the elementary school. At that time, the computer was still a big box and I was crazy about playing Crazy Taxi with my friends. But now, it has become a tool to better my worldly refuge by making things smooth and easy.

Fortunately, the wave of big data and analysis has become vogue by the time I have entered the job market and I truly believe this wave can help people like me fight their very own obstacles. It makes me feel astonished at how humongous amounts of data can be made use of in such benefiting ways. What first started as a novice learning took the form of a passion, a desire to decode and understand the technology to its core. Eventually paving my way to believing that I can be a leader, both malleable and ingenious. I am passionate about Data Analytics, Business Analytics, and Product Development, and I look forward to harnessing every opportunity to learn better.

Download my resumé.

Interests
  • Data Analytics
  • Business Analytics
  • Soccer
Education
  • MS in Management of Technology, Expected 2021

    New York University

  • BS in Computer Engineering, 2017

    SUNY at Binghamton

Skills

Data Analytics

Tableau, Power BI, ggplot

Visualization

Tableau, Power BI, ggplot

Programming

R, Python, SQL, HTML, CSS

Instagram Marketing

Creator-
@indiasbesthomes
@notodolist

Runner-
@joos.food

Tools

R Studio, Jupyter

Machine Learning

Common Machine Learning Models

Projects

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NLP Email Subject Analysis

NLP Email Subject Analysis

Evaluated the effectivness of client’s marketing email subject

Youtube Trending Video Content Strategy (R, SQL, Tableau)

Youtube Trending Video Content Strategy (R, SQL, Tableau)

Analysed the trending videos to provide a content strategy for an upcoming, ambitious Youtuber.

Employent Now- Reviewing Employment of an Emplying Agency (Power BI)

Employent Now- Reviewing Employment of an Emplying Agency (Power BI)

Using Power BI to vizualize Employment of an Emplying Agency

Regional Sales Review (Tableau)

Regional Sales Review (Tableau)

Visualized the sales review based on region, using Tableau

Defraud (R)

Defraud (R)

Using machine learning models to predict the clients' probability of paying back the loan

World Covid Healthcheck

World Covid Healthcheck

Used Tableau to plot the case occurrence of Covid 19 cases on the world map, with a time-lapse.

Persona Modelling (R, SQL)

Persona Modelling (R, SQL)

Derived 5 personas to run an effective marketing campaign, based on the data from River University

Education

 
 
 
 
 
New York University
M.S. in Management of Technology
Aug 2019 – Present New York

Courses:

  • MG-GY - 8413 BUSINESS ANALYTICS
  • MG-GY - 8203 PROJECT MANAGEMENT
  • MG-GY - 6203 DATA VISUALIZATION FOR BUSINESS INTELLIGENCE
  • MG-GY - 9753 COMMUNICATIONS FOR TECH MANAGERS
  • MG-GY - 6093 ACCOUNTING & FINANCE
  • MG-GY - 9753 STATISTICS FOR DATA ANALYST
  • MG-GY - 8411 DATA ENGINEERING
  • MG-GY - 8401 PROGRAMMING FOR BUSINESS INTELLIGENCE AND ANALYTICS
  • MG-GY - 6013 ORGANIZATIONAL BEHAVIOR
  • MG-GY - 9753 MACHINE LEARNING FOR BUSINESS
  • MG-GY - 7953 GLOBAL INNOVATION
  • MG-GY - 6083 ECONOMICS & STRATEGY
 
 
 
 
 
SUNY at Binghamton
B.S in Computer Engineering
Aug 2013 – May 2017 Binghamton, New York

Experience

 
 
 
 
 
Data Analyst Intern
Element 451
Mar 2021 – May 2021 New York, New York
  • Pipelined the process including data engineering, auto tuning, training and validation
  • Used NLTK to extract subject’s meanings and Spacy library to perform Name Entity Recognition
  • Built hybrid neural network with LSTM on Keras and autotuned via Keras-tuner
  • Achieved 80% accuracy on predicting the email open rate with given email’s subject
 
 
 
 
 
Digital Marketer
JoosFood
Mar 2019 – Aug 2019 Mumbai
  • Achieved a 53% increase in followers (from 100,000 to 150,000) for Instagram channel, @joosfood
  • Organized and managed video content for the channel by coordinating the editing, shooting and design teams
  • Collaborated with 23 collaborators while implementing the drip marketing technique to build and maintain relationships
  • Executed the syndicated pricing model for social media platforms like Facebook and Instagram for all collaborators
 
 
 
 
 
Web Developer
Sep 2017 – Jun 2018 New York
  • Evaluated the current new design process and analyzed data to generate insights to pin point the problem areas
  • Spearheaded the redesigning of workstream which decreased the development process from 5 to 3 days via wireframing
  • Created an interactive ecommerce website using Java, Liquid, Bootstrap, JavaScript, CSS and HTML5
 
 
 
 
 
Software Developer Intern
Taiijas Infotec
Sep 2017 – Jun 2018 Mumbai
  • Developed an application in Android Studio using Java, XML and GUI concepts
  • Devised automated test procedures using Seleneium and Java to test the application
  • Delivered seminars in Thakur College about Android Application Development for students and teachers